Not your father’s tailor Proposal
It was an absolute pleasure meeting with you the other evening. Before diving into my proposal, here’s a little more insight into my creative experience. I have nearly a decade of experience in front of and behind the lens with a background in fashion and portraiture. Throughout my journey in photography, I fell into the realm of fashion styling as well. Venturing down both paths has honed my eye for creative direction. I would describe my style as style as sophisticated, sharp, and minimal. The goal of my work is capture the passion of those in front of my lens, whether it is an individual or designer.
What makes my work so unique is my ability to understand the story behind a brand and facilitating a vision that can portray that story in a spirited and deeply connected way. This allows the consumer to empathize with your brand. I believe that powerful content that demands an emotive response is the key to securing a trusting relationship with your customers.
Below are my proposed rates for developing a thorough vision for the launch of Not Your Father’s Tailor in New York City.
- PROMOTIONAL CONTENT FOR TRUNK SHOW IN MARCH - $500 -
Includes design for promotional newsletters, flyers, social media content, and business cards.
The promotional content will include exclusive designs with very specific branding fonts and styles.
- DEVELOPMENT OF INTERACTIVE WEBSITE FOR NEW YORK CONSUMERS - $500 -
Includes the development of personalized interactive site for desktop and mobile.
The site will be personalized with specified fonts, content, and styles to entice the New York market.
- CREATIVE DIRECTION AND PHOTOGRAPHY FOR SOCIAL MEDIA AND SITE USAGE - $2000 -
Includes the creative direction for a promotional shoot to be used for social media and the website through lookbook and event photography.
Creative direction for lookbook entails:
the development of a vision board specific to the shoot - find an example here
orchestrating a team of hair / makeup / talent to elevate the shoot.
scouting locations
Photography includes:
15 refined shots of model
20 detail shots for promotional use
full access to RAW files for archival use
Thank you for taking the time to read through my proposal. Please let me know if you have any questions.